Lending her name to several thousands of different products, her company was listed as the 26th biggest licensor in the world in 2019 by License Global.
In 1993 she founded a brand marketing company kathy ireland worldwide kiww which has made her one of the wealthiest former models in the world.
By 2004, kathy ireland Worldwide was marketing products from 16 manufacturers - including those of Nourison and Pacific Coast Lighting - selling them in over 34,000 retail locations in as many as 14 countries.
She has appeared on covers for , , , and.